Humble Swede Gaming

Privacy policy

This site is deliberately minimal. There are no user accounts, no sign up and no advertising. This page explains the little data that does exist.

Controller

Blixtconsulting AB, company registration number 559580-6570, is the controller of personal data described here. Contact: sabine@humbleswede.com.

What we collect

If you email us, we process the address you write from and whatever you choose to put in the message, so that we can answer you and follow up on a possible business relationship.

Browsing the site itself does not require you to give us anything. We do not ask for a name, a company or a phone number anywhere on this site.

Analytics

We use Google Analytics 4 to understand how the site is used: which pages are visited, how visitors found the site and approximate geographic region. This helps us see which concepts attract interest from publishers and operators.

Google Analytics sets cookies and processes your IP address and device information on Google's servers. We do not use the data for advertising, we do not build profiles of individual visitors, and we do not share it with anyone other than Google as our processor.

You can block this measurement entirely with a browser setting or an ad blocker without affecting anything on the site. The legal basis is our legitimate interest in understanding how our business audience uses the site.

Cookies

Apart from the analytics cookies described above, this site sets no cookies of its own and runs no advertising or tracking pixels. The demo prototypes keep their play money balance in memory only for the duration of the page.

A web font is loaded from Google Fonts, which means your browser contacts Google servers and your IP address is visible to them as part of that request.

Legal basis and retention

Email correspondence is processed on the basis of our legitimate interest in handling business enquiries, or on the basis of steps taken before entering into a contract. We keep correspondence for as long as it is relevant to that relationship and delete it when it is not. Analytics data is retained according to our Google Analytics settings and is not kept longer than needed for the statistics described above.

Sharing and hosting

We do not sell personal data and do not share it for marketing purposes. Data is processed by the providers that host this site, our analytics and our email, acting on our instructions.

Your rights

Under the GDPR you can request access to your data, correction, erasure, restriction or objection, and data portability where applicable. Write to sabine@humbleswede.com and we will respond. You also have the right to complain to the Swedish Authority for Privacy Protection, IMY.

Children

This site addresses professional audiences only and is not directed at children. The prototypes are demonstrations of game mechanics, not gambling products.

Last updated 25 October 2026.